Launching Your Cohort-Based Course

Will and I chat about his team at Building a Second Brain and Write of Passage has built one of the most successful online marketing funnels of any online course. In the span of just 4-years, the team has gone from cohorts of 30 students to cohorts of over 1,500 students.

Topics Discussed:
  • The growth trajectory of Forte Labs
  • Three-part marketing funnel
  • Audience segmentation
  • Bridge of Transformation
  • Messaging Arc

Relevant links:
- Reshaping Education Podcast

Keep up with us:
Ish Baid, Founder & CEO of Virtually
Will Mannon, Course Director of Forte Academy